3D Motion Design, Art, Direction by Nate Rodriguez-Vera
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Illuminarium at Night

Illuminarium at Night

Illuminarium at Night

Designed by the LAB at Rockwell Group and Rockwell Group’s team of architects, the debut location is a 26,000-square-foot venue with soaring ceilings, a spacious indoor-outdoor café, and an immersive theater surrounding visitors in a sensory space unlike any other. 

In the evenings, Illuminarium transforms into an immersive generative environment, allowing guests to have cocktails and curated eats in ever-changing lush and stunning surroundings. Designed and developed by the LAB at Rockwell Group, each generative environment evolves throughout the night to deliver immersive visual destinations rendered in real-time. Guests may toast friends as they float on billowing clouds that overlook a glowing sunset; the following night they may encounter the fluorescent light animations and holograms of a futuristic street in Tokyo. Surround yourself with film-quality 16K resolution video delivered via laser projection, while innovations in beamformed audio can give each table its own surround sound experience.

Roles: CGI lead, art co-direction, scene building, asset preparation